Organisational change prepares ITS for next stage of growth.

Wholesale full fibre provider ITS Technology Group (ITS) has announced the appointment of Simon Wort as Chief Revenue Officer, a newly created position with responsibility for its go-to-market functions, including marketing, sales, and business development.

Reporting into CEO Daren Baythorpe, Wort joins ITS from Arrow Business Communications where he was Chief Commercial Officer having navigated the business through significant revenue expansion, investment, and a series of acquisitions.

ITS has consistently doubled revenues year on year and made its first strategic acquisition late in 2022 to bolster its dark fibre capabilities. In the last 12 months ITS has doubled its own full fibre footprint known as Faster Britain in the marketplace with particular focus on the North and North West, Midlands and London. As a result of this growth, it has also increased headcount, making a number of key appointments around delivery, customer service, product, and sales.

Wort’s appointment is the result of an organisational change to place further focus on revenue generating activity with heads of marketing, channel, infrastructure as well as recently appointed head of public sector, Andrew Bell becoming his direct reports.

“I am delighted to welcome Simon to the team. As a business we have invested heavily in increasing our delivery capabilities to rollout full fibre where our partners need access for their end-users. Simon’s experience and ‘people first’ approach will bring a lot to the table. I am excited to see how he will drive further value into our go-to-market strategy and roadmap, while aligning us for our next stage of growth.”

Daren Baythorpe, CEO at ITS

“ITS’ commitment to people, partners, innovation, and market excellence align perfectly with my own values. It has built a powerful wholesale business connectivity proposition and I am excited to join at a pivotal time as it continues to scale at pace. I am looking forward to working with the team to build on our Faster Britain brand, market-leading partner portal, and customer experience.”

Simon Wort, Chief Revenue Officer at ITS

Bringing four decades of telecoms experience – with the last twenty years focused on public sector – Andy has been appointed to a new role, Head of Public Sector Sales.

Building on a rapidly growing business area, he will lead the business’s activities that focus on working and collaborating with local authorities, government bodies and frameworks to drive fibre roll-out and uptake.

With a strong track record of public sector delivery at Telefonica O2 and latterly Neos Networks, Andy will lead the growth strategy in this area, taking forward existing relationships as well as developing new relationships and collaboration across the UK.

ITS has heritage in public sector, through its recent joint ventures LCR Connect in Liverpool City Region and now Digital Greenwich Connect in The Royal Borough of Greenwich.

In addition, it has numerous examples of wider public sector collaboration, undertaking builds, identifying and reusing existing local authority infrastructure, working with Tameside Council, Blackpool Council, Hammersmith and Fulham, Nottingham, and more recently across London, with Barking & Dagenham, Bexley and Havering.

With 80 other local authorities located in ITS’s Faster Britain fibre network footprint, Andy will also be helping the business’s partners maximise opportunities directly and via frameworks.

Speaking on Andy’s appointment, CEO Daren Baythorpe said: “Connectivity and digital infrastructure are crucial for local authorities in the UK, enabling the provision of better and more efficient services to communities, tackling digital inclusion, as well driving economic growth and job creation. Andy will bolster and expand ITS’s expertise in this area, bringing valuable insights, connections, and strategies to help navigate this complex and ever-changing field. I’m excited to welcome someone of his calibre into our team and look forward to us driving forward this growth area for our business.”

Andy Bell, Head of Public Sector Sales said: “ITS has an opportunity to position itself as a key partner to the public sector and I’m excited to be part of such a progressive business. I believe we have a real competitive edge and look forward to maximising opportunities to expand our network and ultimately take our fibre networks to a wider audience. We all pay into the public purse, and we all deserve access to the best services, and that’s the challenge for local authorities and government bodies. By supporting them and enabling the growth of the digital economy we can be directly involved in enabling cities and towns to better service businesses and citizens.”